Working with

Networks

Post-Conference Afternoon Workshop,  Friday 6th November, 2009

RCS and Beyond Blending ofWeb Services with Telecom
Led by: Rebecca Copeland, Senior Consultant and Author, Huawei Technologies, UK

Operators, IP Players and Device Manufacturers are all more than aware of the need to provide savvy consumers with simple, compelling and iconic multimedia services to enhance a sense of connectivity which end-users will return to again and again. This focused workshop will provide leadership on how to best utilise RCS an extra rich communication tool in IMS-web integration which will enhance your core multimedia offering across multiple platforms. Join this workshop and walk away knowing the defining facts for your rich communication strategy.

08.30 – 17.15

8:30 – 9:00
Introduction Cars vs. Trains: Analysis of M2M Data services vs Telecom services – and why telecoms needs to adapt for its end-users

9:00 – 9:45
Looking at the toolbox for advanced services; what are the complimentary roles and capabilities of IMS and SDP? RSC standards -  understanding interfaces and their implementation

9:45 – 10:30
Comparing web technologies for real time (web 2.0) with data services, and how Telco’s can use both to best effect

10:30 – 11:00
Refreshment Break

11:00 – 12:00
Identifying rich Identity as a major enabler for rich connectivity; leveraging identity creation and community communication for monetisation.

12:00 – 13:00
What can be monetised? Is rich communication an absolutely maybe?

13.00 - 14.00
Lunch

14.00 - 15.30
Services that come back from the dead, this time with rich communications: breathing life into simple intuitive services for the end-user

15.30 - 16.00
Break

16.00 - 17.00
Where next? – Interactive brain storm

17.00 - Workshop Leader:

Rebecca Copeland, Senior Consultant and Author, Huawei Technologies, UK with Guest Workshop Leaders

Rebecca Copeland (BSc Arch and LLB Hons) is the author of several white papers and an IMS convergence book (“Converging NGN Wireline and Mobile 3G Networks with IMS”). In Huawei, she serves as a senior Core Network consultant. Previously in Marconi she managed a range of products, including IN Applications, Billing and Unified Messaging, but most
importantly she drove the vision and architecture for the SIP and IMS products from their inception. Before her career in Telecom, Rebecca was a software developer with DEC (now HP) and even ran her own software house.